I’m seeking strategic roles in Growth teams, driven by my passion for improving lives and solving complex challenges. I’m currently learning to use AI-powered products and am based in Berlin. Open to hybrid and flexible arrangements.

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With 16 years of digital design experience, I've consistently delivered measurable impact across diverse products and markets. Most recently, I reduced onboarding time by 20% for Adjust, a mobile marketing analytics platform, and improved user satisfaction by 28% at TriNet, a major HR platform serving thousands of users.

My career started as a UI designer for Facebook games in 2009 and has spanned three continents: Latin America working with advertising agencies for clients like Peugeot and banks like BBVA Francés, digital marketing agencies where I had the opportunity to be a founding designer, and building the first online purchase process for Agrofy, an agribusiness marketplace. I also worked with companies in the US market, including enterprise platforms, and now focus on SaaS companies in Europe. Most of my experience has been with B2B companies, though I've also worked extensively in B2C. I've learned that the best design isn't just beautiful. It solves real problems and drives measurable results.

Fitz Roy Mountain - Argentina, South America.

🏆 Achievements

Highlight measurable outcomes and specific achievements.

45% Friction Reduction

alphin: onboarding UX improvements
Adjust: 20% faster completion, 15% fewer support tickets
TriNet: 28% user satisfaction boost

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7+ Companies Transformed

Growth & Acquisition Focus
Agrofy - First online machinery transaction
Estylar AI - Reduced product returns
Cross-device Conversion Optimization </aside>

5+ Years Leading Design Teams

Juniors and Seniors, Team of 15+
Cross-functional Collaboration
Marketing & Engineering Partnerships </aside>

💭 My approach

Key strengths, skills, or areas of expertise (bullet points or short sentences).

Research-First Design Every pixel has a purpose. I don't design on assumptions—I design on data from real users facing real problems.

Cross-Functional Leadership I attract and seek out smart, energetic, honest people and making sure they stay engaged and thrive.

AI-Enhanced Workflow I leverage tools like Claude, Cursor, and Lovable to prototype faster without compromising quality, staying ahead of the curve.

What’s Next? I’m Ready to:

Create bold, unforgettable brands that people adore as a Senior Product Designer. I specialize in creating brands that connect deeply with their communities and stand out in the market.

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Build engaged, high-performing teams as a fractional Head of People. I help create cultures where passionate people thrive and align around shared goals to deliver the best quality results.

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Scale startups with smart, community-driven growth strategies as a Consultant. From team-building to audience-first marketing, I guide companies toward sustainable success.

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What People Say About Me

Veronica Vargas, Product Owner - Agrofy

Carol is passionate about UX, she designs and creates products 100% user-centric. She is very curious, she is always interested in understanding behaviors, analyzing qualitative and quantitative interaction in order to create the best possible experience for the users and customers.

A team player with a strong background in design, user interaction, research. She loves taking care of details, and she aims to deliver the best solution and product that guarantee the best experience.

It’s been a pleasure working with you!. Thanks for all the learnings :).

Leandro Andrés, CEO Bakián

Apart from being a great person, Carol is a passionate about design and is constantly looking to train herself and improve as a professional.

With an extraordinary sense of belonging to the team and a great capacity to take ownership of problems, she builds solid solutions and relationships that add a lot of value.

She is one of those people with whom you really enjoy working, you can dialogue, defer and reach agreements.

Thank you very much Carito for so much! We will surely meet again in more projects!